Free Webinar For Members Only
TOPIC: “I Have a New Pet Product or Idea — Now What Do I Do?”
Howard is a regular columnist for Pet Business magazine, writing the Industry Insider column, with over 25+ years as a retail chain owner, sales & marketing executive and business owner.
This 20 – 30 minute presentation will address:
- Why you must have a distribution strategy
- Why and why not to use distributors
- The pros and cons of using manufacturer’s representatives
- How to get your pricing correct the first time
- Start-up costs
- Why setting a marketing budget is critical
And much much more!